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High Quality Herbal Wellness

Decades of practice, lifetimes of experience, and a commitment to both cutting-edge botany and traditional plant knowledge combine in all of our formulations.

It Starts at the Source

When it comes to wellness, every detail matters.

Wellness is found in the wild. We seek out certified organic plants or plants organically growing in the wild to ensure sustainable growing practices, healthier soil and environments, and to avoid synthetic chemicals, pollutants, and pesticides. In 2021 we sourced over 2.25 million pounds of organic herbs and continue to require more organic plant material to support our growing business. The demand for our over 100 botanical ingredients contributes to positive land stewardship in over 35 countries and six continents.

We look for suppliers who can either sustainably collect or cultivate herbs that meet the quality standards we need. This can often take years of development. By fostering long-term relationships and paying a fair wage (through programs like Fair Trade, FairWild, and the efforts of the Traditional Medicinals Foundation), we incentivize our farmers and collectors to create high quality products. These relationships have been so successful that we’ve been working with some of our suppliers for more than 30 years.

Our Herbs

Medicinal Grade Plants

Not only do our herbs need to be organic and ethically sourced, we also have high standards for quality and often medicinal grade to ensure they deliver therapeutic effects. After being harvested or wild collected and then cut, cleaned, and carefully dried, our herbs make their way to our solar-powered facility in Sebastopol, California. Here, they are tested for quality markers.

Each herb has its own quality standard. That can mean high essential oil content, the right amount of bitterness, or a minimum level of an active compound. But the result for each is the same : a tea that has power. This commitment to quality is one of the things that sets us apart from other tea brands.

Our Process

Tested from Field to Cup

We never stop testing. Our herbs are put through a battery of tests as part of our core quality control, ensuring identity, purity, and composition. As funny as it sounds, we always begin with identity testing, making sure that our herbs are what they claim to be. There are lots of herbal doppelgangers out there. And even if it actually is chamomile, not all chamomile is created equal. We look for specific characteristics in each batch of herbs that confirm its therapeutic quality. One of the first steps our scientists go through, after examining a new batch, is to put a sample from each shipment under the microscope. There we see each unique flourish, whirl, and spiral that confirms the herb’s identity.